On-the-go sales aid
Liz researched and wrote profiles for three types of physician specialists being targeted by sales representatives introducing a newly launched drug. The final products were laminated, 2-color, 8.5 X 11 pages designed to be slipped into a briefcase and quickly reviewed by sales reps on the go.
As is apparent, this writing sample represents highly condensed copy written to fit a small space.
To facilitate reading, please click each image, to enlarge.